GO2 GTM

Sales & GTM Fractional Leadership for B2B SaaS businesses entering Australia & New Zealand and the APAC region

We help UK & US B2B SaaS businesses land, expand, and scale in the region - without the cost and risk of hiring full-time senior leaders too early.

Fractional Sales & GTM

Go2 is a Sales & Go-To-Market partner for B2B SaaS businesses looking to enter and scale in the ANZ and APAC region.

We help start-ups and scale-ups build predictable, high-performing revenue engines and enter the market without the cost and risk of hiring full-time senior leaders too early.

Our Services

Flexible GTM Support. Built Around Outcomes.

Fractional Sales & GTM Leadership

We embed into your business on the ground in Australia, as part of the launch or growth team — bringing the experience, structure, and direction needed to scale.

GTM
Projects

We deliver high-impact projects designed to unlock growth and remove bottlenecks.

GTM
Advisory

We work closely with founders and executives to help you scale with confidence.

Recruitment
Support

We help you attract, hire, and onboard high-performing GTM talent, ensuring you build a team that can execute your strategy.

Experienced GTM Leadership. When You Need It.

With 20+ years of hands-on experience in B2B SaaS, we embed into your business to drive real outcomes.

From strategy to execution, we bring senior expertise across:

Sales

Customer Success

Marketing

All delivered on a fractional, project, or advisory basis.

Meet the Team

James Casey

Founder of Go2 and Managing Director

Orla Hennessy

Fractional Leader & Consultant – Marketing

Client Testimonial

“Our team at Insite have no sales background, so having a partner train us on development of a sales and go-to-market strategy, through the technical steps on the sales process and developing our ideal customer profile, has meant that we are delivering our end-of-year target four months early and have increased our ARR by nearly 40% in just 5 months.”

Harry Molyneux
Co-Founder / Product Manager, Insite

“Go2 & James have the ability to take strategy into action. The results have been excellent, we have increased average deal size by 40%, and that has helped increase the UK&I ARR by 400%. We are now focused on a much larger group of clear ICP’s and target customers. Categorically, if Go2 hadn’t joined we would not have hit the 2024 number.”

Chris Apthorpe
Chief Revenue Officer, Referoo

“Go2 have been highly valuable in helping us build our GTM strategy, developing positioning, conducting market analysis and assisting in winning our first clients. Go2’s knowledge of sales, GTM and the construction technology sector make them an ideal team to build a partnership with.”

Rhys Tanner
CEO, Headpoint & FlowLedger

Scale Smarter. Grow Faster. Stay Lean.

We don’t just advise — we execute.

Every engagement is focused on one thing: helping you hit your goals and build a business that lasts.

Drive consistent, double-digit growth

Build and optimise your revenue engine

Hire and structure the right team at the right time

Create a more predictable, sustainable business